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CLIENT: Ministry of Economic Development
PROJECT: Envirostep online self-assessment

Envirostep is a free web-based self-assessment tool for small to medium sized enterprises (SMEs). The tool was developed by Optimation for the Ministry of Economic Development, and is designed to encourage businesses to take practical steps that benefit both the environment and their bottom-line.

Envirostep provides SMEs with a simple web-based questionaire that measures their environmental sustainability performance. Users receive a customised report containing a score, profile, recommendations for improvement and links to further information.

Howard Markland, Senior Adviser on the Ministry of Economic Development's Eco-Verifcation Team, says they worked closely with Optimation to develop Envirostep.

"We approached Optimation because of work they had already done for other areas of the Ministry. We found their team to be flexible, resourceful and communicative, which made it a pleasure to work with them."

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